An Eventful Year is Drawing to a Close

Another fast-paced year’s drawing to a close. Lots of events showed that there will be no alternative to technology-led partnerships in the future. New approaches are required because there’s still a lot to do. 

In 2023, we’ve introduced new products and features, helped countless partners boost their revenues, fostered the voice of our expertise to be heard across digital businesses, grew stronger and more future-proof and laid the groundwork for something that will soon surpass our previous scope.

As affiliate business remains relevant and a crucial part of any marketer’s arsenal of tools, the industry is still growing and we expect it to grow by 10% by the end of the next year. We also expect more brands to allocate bigger budgets toward larger affiliate marketing campaigns and advertisements.

We’re looking forward to facing all the challenges with our partners and coming up with innovative ideas and solutions that will make tomorrow’s world a better place to live in.

Here’s a look back at a few 2023 moments we’re particularly proud of:

Nominations and Awards

Earlier this year Admitad was shortlisted for the Performance Marketing Awards in the Partnership of the Year category. The Performance Marketing Awards are highly regarded in the affiliate marketing industry, and being shortlisted is a significant achievement for Admitad. 

For the Admitad team, it’s a reflection of our focus on delivering outstanding results for our clients, our expertise in affiliate marketing and the cutting-edge technology we bring to our advertisers and publishers alike.  

Next, Admitad has been shortlisted for the GPMA 2023 for our win-win collaboration with Revolut and Nayomi. Check the details in this post. 

Exploring New Markets

Admitad’s parent company Mitgo is actively expanding presence in APAC with new offices in Indonesia and Singapore. 

With the new offices in Indonesia and Singapore, Admitad’s existing and new clients gain access to a broader spectrum of support, tailored to their needs. 

As we guide our customers through their digital transformation process, customers continue to turn to Admitad as their trusted partner. 

Events, events, events

This year we visited more than 10 events in MENA and became an Associate Sponsor at Seamless DXB, where we are going to be present in 2024 as well! Come to say Hi and meet our team!

New Appointments

In July Anna Gidirim, former Head of Admitad, was appointed as a new Chief Executive Officer (CEO). Under her leadership, Admitad is set to forge stronger partnerships and foster collaboration with advertisers, publishers, and key stakeholders. 

By prioritizing transparency, trust, and mutually beneficial relationships, Gidirim aims to create an ecosystem where all parties thrive. 

The appointment of Anna Gidirim as CEO marks an exciting new chapter for Admitad. 

In addition, Anna was nominated for the Global Top 30 Performance Media Pioneers.

The #HP30Pioneers list honors the heroes of traditional performance media, casting a light on the pioneers who have hugely impacted the industry. Amidst all of the partnership industry’s success and ever-changing landscape, we’re showcasing the amazing individuals transforming the performance media world right now.

New Products And Features

All businesses, regardless of their size, are looking for wider exposure and increased conversions, all with measurable results that can help them strategically plan and drive their campaigns forward. 

Small and medium-sized businesses often lack the resources to allocate marketing budgets to campaigns, especially when those campaigns risk not making positive returns. 

That is why Admitad has rolled out the new service – Rise. This new service has been designed to give small and medium-sized businesses the tools and know-how needed to generate secure and progressive sales with lucrative return on investment (ROI) through affiliate marketing channels. 

Unlike other marketing channels, Admitad Rise is result-oriented, meaning you only pay when sales are generated on your behalf by your chosen partners. 

These partners may include price comparison sites, coupon partners, influencers, bloggers and more. This means that each marketing action comes with a guaranteed, positive ROI. 

The Chat Platform

Next, we introduced the new chat platform that is bound to make cooperation between publishers and advertisers more effective and help solve problems faster and better. 

The chat platform is a convenient communication tool for advertisers and publishers that allows them to build closer relationships. 

Admitad Instant Payouts

The innovative Admitad Instant Payout feature empowers affiliates by providing immediate access to their earnings, even before earnings become earnings, already at the stage of registering an action.

Admitad Instant Payout is an advanced payment system that enables affiliates to receive their earnings from affiliate campaigns right after the registration of actions. 

Unlike traditional payment models that involve a waiting period before funds are made available, Admitad’s Instant Payout provides affiliates with immediate access to their hard-earned money. 

This transforms the way affiliates manage their finances, fuelling growth and reinvestment into their businesses.

Admitad Bot

Viewing statistics, generating links and coupons has become even easier. 

At the end of summer, we updated the Admitad Bot with new features such as choosing your preferred language, viewing statistics and coupon section.

Admitad Bot enables affiliate marketers to use most of their personal accounts of Admitad Partner Network functions without going to the site.

An Updated Promo Code Request Tool

And last but not least, in September Admitad has announced a new and convenient way for Admitad publishers and advertisers to interact with the promo code request system.

Publishers can request personal promotional codes from advertisers, analyze their effectiveness, and easily navigate through promotional codes thanks to convenient filters.

You can request both promotional codes with tracking links, as well as linkless Take&Go promotional codes.

So, What’s Next for 2024?

As the proverb goes, every problem is a gift—without problems we would not grow. We sincerely believe that every problem is a challenge and chance to become a better version of yourself. That is why we enter the new year with the intention to finish even more innovative projects as we continue our commitment to our partners.