Admitad appoints Caiki Flaeschen as Managing Director LATAM
In response to an increase in business cases from emerging markets, Admitad continues to grow. Caiki Flaeschen, the current Head of Admitad Brazil, will be newly appointed to the position of Managing Director LATAM. Under his wing, the division has improved its performance by leaps and bounds.
At the end of 2017, Caiki joined Admitad, bringing with him a passion for service excellence and people-focussed approach.
With Admitad’s entry into the Latin American market in 2019, Caiki worked to establish the regional HQ in Sao Paulo, Brazil, with the main objective of bringing the German company’s expertise and cutting-edge technology to the local market.
Since 2019, the rapidly-growing company has doubled the size of its partner portfolio in Brazil since 2019 and added 63% more advertisers. The total sales generated by Admitad tools for brands has almost tripled between 2019 and 2021. Top-tier brands such as Adobe, Adorama, Shein, Paramount+, GAP, AliExpress, SSENSE, PatPat and many others enjoy long-term, profitable partnerships with Admitad in the LATAM market.
It was an honour for me to lay the foundation stone for Admitad Latin America, and I am proud to witness its growth and maturation as a local team dedicated to helping people — our customers — and seeing the numbers and testimonials prove that we are adding real value to these professionals and corporations’ lives and operations.
The newly-appointed LATAM Managing Director Caiki Flaeschen
Mr. Flaeschen will continue to be responsible not only for the continued growth of Admitad businesses in Brazil, but also for the establishment of yet another local office in another important, yet-to-be-announced market in the region.
“Caiki is implementing a benchmark for quality and transparency for Latin America’s digital performance chain. We value his entrepreneurial spirit, global business experience, and understanding of our products,” said Alexander Bachmann, founder and CEO of Admitad.
Admitad is actively looking for professionals who want to be part of this exciting journey. Please check the open vacancies in the region here, and do not hesitate to get in touch.