Case Studies on Cross-Border Cooperation
Table of content
DHgate
Driving Sales and Commission Growth
Global Expansion and Market Penetration
Opportunities for Success
A Vision for the Future
Saramart
A Fusion of Strengths
Driving Sales and Engagement
Empowering Partners for Success
Looking Towards the Future
Vevor
Innovative Marketing Initiatives
Empowering Publishers with Incentive Campaigns
Achieving Sales Milestones
Strategic GEO Expansion and Publisher Activation
SHEIN
Driving Sales and Brand Reach
Focus on User Acquisition and Market Expansion
Sustained Partnership and Future Prospects
Since 2013, Admitad has successfully facilitated cross-border sales for Chinese retailers, surpassing an impressive $7 billion milestone. By partnering with Admitad, retailers gain access to a diverse array of partners with unique business models, all geared towards enhancing sales and expanding customer reach.
Through the cross-border partner marketing solution, Chinese retailers can now tap into untapped audiences across LATAM, APAC, MENA, Europe, and North America.
By leveraging Admitad’s network of publishers, advertisers, and key players, retailers can significantly boost visibility and brand recognition in key global markets.
Unlike traditional advertising methods, this innovative approach ensures that retailers only pay a commission when a sale is generated through a partner link, making it a cost-effective and results-driven strategy for driving cross-border sales.
So which Chinese retailers have partnered with Admitad and what results have they achieved? Let’s take a closer look:
DHgate
DHgate is a Chinese e-commerce platform that specializes in connecting international buyers with Chinese manufacturers and suppliers for both wholesale and retail transactions. Founded in 2004, DHgate offers a wide range of products at competitive prices, catering to a global customer base. It serves as a marketplace where businesses and individuals can buy products in bulk or smaller quantities directly from Chinese sellers. DHgate has established itself as a leading online platform for trade, providing access to a diverse selection of goods across various categories.
Driving Sales and Commission Growth
Since the inception of the partnership in January 2015, DHgate and Admitad have witnessed remarkable success. Orders of several hundred million dollars have been placed, underscoring the platform’s popularity and the effectiveness. With a 7-figure commission paid out, DHgate and Admitad have not only achieved financial success but have also laid the groundwork for sustained growth and profitability.
Global Expansion and Market Penetration
The partnership between DHgate and Admitad has not only facilitated consistent growth but has also enabled the platforms to reach a wider audience. With active traffic from over 100 countries and an average annual growth rate of 30%, the collaboration has bolstered DHgate’s global presence and market penetration, opening up new avenues for expansion and customer acquisition.
Opportunities for Success
The DHgate-Admitad partnership presents a wealth of opportunities for affiliates and individuals looking to tap into the e-commerce landscape. From lucrative commissions to access to a diverse global market, partners can leverage the strengths of both platforms to drive sales, enhance brand visibility, and capitalize on the growing demand for online retail solutions.
A Vision for the Future
As DHgate and Admitad continue to strengthen collaboration, the future holds promising prospects for further growth and innovation. By leveraging combined expertise, market insights, and technological capabilities, the partners are poised to navigate the e-commerce landscape with agility and resilience, setting new benchmarks for success in the digital world.
Saramart
Saramart is an e-commerce platform that provides a diverse array of products, including fashion, beauty essentials, home goods, and electronics. Renowned for its competitive pricing and broad product range, Saramart serves customers worldwide.
A Fusion of Strengths
Saramart became Admitad’s strategic ally in January 2021. The collaboration leverages Saramart’s expansive product catalog and Admitad’s proficiency in performance marketing to create a synergistic partnership that benefits both businesses and customers alike.
Driving Sales and Engagement
Since the inception of the partnership, Saramart and Admitad have worked in tandem to drive sales, enhance customer engagement, and optimize marketing strategies. The collaboration has yielded positive results, with a 6-figure commission has been paid out and several million dollars have been placed since then.
Empowering Partners for Success
The Saramart-Admitad partnership offers a wealth of opportunities for affiliate marketers, businesses, and entrepreneurs looking to capitalize on the burgeoning e-commerce landscape. In 2023, sales extended to more than 20 countries where partners can now tap into Saramart’s extensive product selection, and competitive pricing, while benefiting from Admitad’s affiliate marketing tools, analytics, and optimization techniques.
Looking Towards the Future
As the platform attracted active traffic from over 50 countries in 2023, the partnership between Saramart and Admitad stands as a testament to the power of collaboration and innovation. By combining their strengths, resources, and industry insights, Saramart and Admitad were able to achieve a 100% quarterly increase in growth in 2023, and foster long-term success. With a shared commitment to excellence, growth, and customer satisfaction, this strategic alliance is set to redefine the e-commerce landscape and inspire a new wave of partnerships built on trust, mutual benefit, and shared success.
Vevor
Vevor is a brand that offers a wide range of products across various categories such as kitchen equipment, industrial tools, home appliances, and more. The brand is known for providing quality products at competitive prices, catering to both individual consumers and businesses.
In a partnership between Vevor and Admitad, the power of strategic collaboration has reshaped the landscape of e-commerce, driving unprecedented growth and success.
The first year of cooperation between Vevor and Admitad has yielded remarkable results, with the number of sales skyrocketing by more than 13 times, setting a new standard for performance and innovation.
Innovative Marketing Initiatives
Admitad’s marketing team spearheaded a series of promotional campaigns that revolutionized Vevor’s sales strategy. By leveraging banner advertisements to elevate the client’s visibility among publishers, the number of sales surged by 50%, accompanied by a 10% increase in joined publishers.
These initiatives not only amplified brand recognition but also attracted a wider audience, propelling Vevor’s market presence to new heights.
Empowering Publishers with Incentive Campaigns
Productive incentive campaigns designed by Admitad empowered publishers to drive results and maximize their impact. By introducing bonuses for the first confirmed sale from a publisher, Admitad incentivized and motivated partners to excel.
Marketing promotions, including pop-ups on publishers’ dashboards and targeted send-outs, led to a substantial increase in active connections for the advertiser, resulting in a 50% rise in engagement and 25% of new connections translating into valuable sales for Vevor.
Achieving Sales Milestones
With a clear goal to boost sales and drive revenue, Admitad’s bonus motivation campaigns delivered exceptional outcomes for Vevor.
Monthly sales surged by an impressive 40%, surpassing targets and demonstrating the effectiveness of the collaborative approach.
Additionally, efforts to increase the sales amount through bonus campaigns led to a substantial 43% increase in the monthly cart amount, showcasing the tangible impact of strategic marketing initiatives on revenue growth.
Strategic GEO Expansion and Publisher Activation
By activating more publishers, motivating existing partners, and securing additional placements, Admitad propelled sales growth in key geographical regions. The focused efforts resulted in a 40% increase in sales in the US market and a remarkable 60% surge in sales in Canada, underscoring the effectiveness of targeted strategies in driving market penetration and revenue generation.
SHEIN
Shein is a popular online fashion retailer known for offering a wide range of trendy clothing, accessories, and footwear for women, men, and children. Founded in 2008, Shein has gained a global presence by providing affordable and stylish fashion options to customers worldwide. The brand is recognized for its vast selection of on-trend items, and competitive pricing.
Since its launch on Admitad on 11.11.2016, SHEIN has embarked on a transformative journey of growth and success alongside its strategic partner, Admitad.
Over the past seven years, this mutual cooperation has flourished, with Admitad playing a key role in elevating SHEIN’s brand awareness and fueling its evolution into a global fashion powerhouse.
In the last year, Admitad has generated an impressive GVM figure for SHEIN, underscoring the significant impact of their collaboration.
Driving Sales and Brand Reach
Admitad has emerged as a key driver of SHEIN’s success, facilitating 9,634,766 orders by partners in the last three years.
Through strategic initiatives and targeted campaigns, Admitad has helped SHEIN expand its brand presence across numerous geographies, including new and emerging markets.
By leveraging Admitad’s expertise and network of publishers, SHEIN has successfully penetrated markets such as Poland, Canada, Saudi Arabia, and the UAE, forging new partnerships and broadening its global footprint.
Focus on User Acquisition and Market Expansion
In 2024, SHEIN’s strategic focus revolves around attracting new users and expanding its reach in key markets.
With a keen emphasis on user acquisition, SHEIN aims to increase the share of new customers in GMV generated by Admitad publishers, setting ambitious KPIs for growth.
By collaborating with Admitad, SHEIN is leveraging promotional materials, higher rates, and ongoing support to motivate partners and drive increased traffic to the brand, fostering sustainable growth and market expansion.
Sustained Partnership and Future Prospects
As SHEIN continues to navigate the dynamic landscape of e-commerce, the partnership with Admitad remains a cornerstone of its success.
By nurturing a collaborative spirit, fostering innovation, and prioritizing market expansion, SHEIN and Admitad are poised to achieve new milestones and unlock opportunities for growth in the years ahead.
With a shared commitment to excellence, customer satisfaction, and strategic vision, this partnership exemplifies the transformative power of collaboration in driving success in the competitive fashion retail industry.