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BRAND AUDITOR
Stop search ad fraud, safeguard ad budgets, and protect your brand
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How Brand Auditor works
Our automated monitoring service actively seeks out and identifies any malicious ads or cyber fraud before they can affect your brand, business, or budget.
Monitoring
Brand Auditor monitors and tracks traffic anomalies across all major search engines, isolating threats based on parameters such as keywords, geography and frequency.
Interception
After identification, threats are logged, filtered and prioritised, giving you the chance to review, moderate and choose an appropriate course of action.
Resolution
Threats are blocked, payments for fake leads and fraudulent sales are declined, partners are alerted of search engine infringements, your advertising budget is safe – reserved only for trusted publishers.
Benefits for you
For affiliate managers
- Avoid brand bidding
- Get accountable, transparent reporting for advertisers
- Facilitate friction-free customer journeys
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For digital marketers
- Protect your brand name
- Control search ads in SERP
- Make sure your trademark is protected
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Protect your brand from any threats
Direct brand bidding
Secure your brand image with a list of pre-approved and forbidden keywords set up directly in your partner program, ensuring you only work with the best, trusted publishers.
Landing page brand bidding
Set guidelines that seek, detect, and block attempts by ad fraudsters to lure valuable traffic away from your resources by using coupon aggregators or promo codes.
Unauthorised brand usage
Restrict unapproved partners from using your brand keywords and intellectual property, quickly intercepting any attempts to use them illegally in an ad campaign.
Unauthorized brand usage through CPA
Collect detailed reports on publishers that use your keywords across various partner networks while attracting new customers from your competitors’ affiliate programs.
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Why is brand search monitoring important?
Protect your most valuable traffic
Brand-based traffic is amongst the highest-converting traffic. Brand Auditor secures this revenue stream, offering full accountability and data transparency while ensuring that your partners abide by your agreed-upon terms and conditions.
Prevent misuse of your brand
Brand Auditor allows you to take back control of your customer journey – ensuring full, constant, and automated compliance with all search engine advertising trademark rules.
Ensure continued SERP success
Build, manage, and maintain your Search Engine Results Page performance and position by avoiding trademark violations that could decrease CPCs or drag down your CTR.
